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CWA Members and Retirees Launch Door-to-Door Outreach Effort

For two weeks in May, CWA members, retirees, and labor allies participated in a unique outreach effort to more than 2,800 CWA members in the Charlotte, N.C., area. Allies included members of UNITE-HERE and UAW who were curious about the program and contemplating doing similar outreach to their own membership.

The action resulted in hundreds of conversations with members. As activists listened, CWAers cited the current economy, rising inflation, and the high cost of living as major concerns. Many members were pleasantly surprised to have their union show up at their door and expressed interest in getting more involved. Canvassers talked to CWA members who work at Piedmont, American, and PSA Airlines, as well as AT&T Wire Technicians, NABET-CWA members, and a member of The NewsGuild-CWA.

The unique approach activists took in Charlotte was to begin conversations with open-ended questions in order to listen to members' issues instead of our traditional outreach focused on delivering information. Members said they appreciated the attention. Activists also found creative ways to celebrate their union siblings, like delivering flowers to mothers on Mother’s Day.

Organizers and staff considered the program a success and hope other locals will adopt some of their methods for future member outreach.

CWA Door-to-Door Outreach 
CWA members from Locals 3603, 3611, 3641, 3642, and 3204 participated in a door-to-door outreach campaign to hear from members in and around Charlotte, N.C.

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This post originally appeared on cwa-union.org.